What does 127,000,000 Instagram followers do for lupus awareness? Quite a lot!
Selena Gomez is the most followed person on Instagram with over 127 million followers. In addition to being a 25-year-old singer and actress, she is a Lupus Warrior who has used her platform to attract attention to the autoimmune disease before.
On September 14th, in the Instagram post embedded below, she shared with the world that she had been preparing for, and undergone, a kidney transplant. For one, this serves as a great opportunity to ensure that every person with lupus is aware of the potential kidney complications including lupus nephritis.
The post garnered over 9 million likes as Selena’s fans shared their support. And, Selena included a link to the Lupus Research Alliance for people looking to learn more.
So, what impact did her story have on lupus awareness? We look into lupus awareness, measured in a number of ways.